In a thrilling grand finale that captured the attention of millions across Africa, Opeyemi “Imisi” Ayanwale has emerged as the winner of Big Brother Naija Season 10, themed 10/10. The 23-year-old fashion designer from Oyo State outshone 28 other housemates to clinch the ₦150 million grand prize and the coveted title as Queen of the 10/10 season.
Throughout the season, Imisi’s vibrant personality, creativity, and authenticity set her apart. Known for her bold fashion choices, quick wit, and infectious laughter, she quickly became a fan favourite. Her journey in the Big Brother House was marked by resilience, emotional intelligence, and a determination to stay true to herself — traits that earned her massive public support.
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In the final week, Imisi secured an overwhelming 42.8% of total votes, defeating runner-up Dede and third-place Koyin. Her ability to balance fun with focus, and strength with empathy, resonated deeply with viewers who saw in her the perfect reflection of the season’s 10/10 theme.
The show’s headline sponsor, Guinness Africa, congratulated the new star, praising her for embodying creativity and confidence. The Big Brother Naija franchise also celebrated its 10th anniversary with this landmark edition, marking a decade of entertainment, empowerment, and cultural impact across the continent.
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As Imisi begins her victory lap, fans have flooded social media with messages of love and congratulations using the hashtag #BBAskHM, eager to hear from the new queen herself. With a growing fanbase known as Imistars, and exciting opportunities already on the horizon, Imisi’s post-BBNaija journey promises to be as captivating as her time in the house — a story of style, strength, and stardom.
